Localized Retail news and trends

H&M Embraces Localization Strategy Through Small Concept Stores

January 10, 2024
Foot Locker Embraces Localization Strategy Through Small Concept Stores 
Retail // May 26, 2023

Despite facing challenges in the first quarter due to changes in Foot Locker’s physical presence, brand assortment, digital initiatives, and omnichannel strategies, the retailer is using concept stores as experimental spaces to explore localization in a bid to make deeper customer connections.   During the Q1...