Tech-savvy consumers have come to expect the ease and speed of omnichannel features offered by online retailers. In response, retailers ranging from brick-and-mortar behemoths to young, independent upstarts are investing in mobile and online features, offering a more convenient and enjoyable experience worth returning for....
June 11, 2018
It’s a tough time to be a small pharmacy, with national chains like CVS and Walgreens dominating two-thirds of the prescription drug market in the U.S. To stand out from their competition, says Brian Zone, owner and founder of Long Island Apothecary, independent pharmacies must beat the big guys to the punch. In the latest Omni Usage Report, Zone tells PYMNTS how changing customer expectations have pushed small pharmacies to invest in omnichannel features, from digital prescription renewal to delivery.
