Loreal news and trends

Lipstick Goes AI at CES
artificial intelligence // January 10, 2024

CES 2024 is shaping up to be a watershed event for artificial intelligence (AI) and the connected economy. After the pre-show hype focused on robotics and the connected home, the event’s first two days were packed with consumer brands declaring their intentions to build AI...

As ‘Sensory-Friendly’ Store Hours Catch On, Walmart Expands 
Retail // November 13, 2023

Walmart has implemented its designated hours, known as “sensory-friendly hours,” for patrons across its entire U.S. network of stores.   Per the company’s announcement, between 8 and 10 a.m. local time, Walmart will replace the dynamic content on its TV walls with a static image. Additionally,...

Richemont Confirms China’s Diminishing Role in Luxury Retail 
Retail // July 18, 2023

China, once hailed as the savior of the luxury sector, is no longer providing the same support as before, at least for now. The industry had relied on a revival in China to offset the sluggishness in the U.S. market. However, this lifeline is no...

Estée Lauder Lowers Outlook but Continues to Bet Big on Chinese Market 
Retail // May 04, 2023

Despite lowering its sales outlook for the third straight quarter due to a slower-than-expected recovery in Asia, cosmetics company Estée Lauder remains optimistic about the Chinese market.  The company, which also owns cosmetic brands such as MAC and La Mer, announced Wednesday (May 3) that...

Interviews & Exclusives
Lipstick Goes AI at CES

January 10, 2024
CES 2024 is shaping up to be a watershed event for artificial intelligence (AI) and the connected economy. After the pre-show hype focused on robotics and the connected home, the event’s first two days were packed with consumer brands declaring their intentions to build AI into everything from search engines to car engines to lipstick. […]

Quick Reads
L’Oréal eCommerce Growth Sparks 2021 Sales Spike

February 10, 2022
L’Oréal singled out its eCommerce growth of 25.7% as one of the driving forces behind its successful 2021, which was marked by an overall 16.1% increase in sales, twice the industry standard, according to the company, to 32.28 billion euros ($36.82 billion). L’Oréal’s eCommerce growth accounted for 28.9% of the company’s overall 2021 sales, according […]

Former L’Oréal Executives Crafting $1.2B Beauty Company Through SPAC

November 15, 2021
Skincare company Obagi and makeup brand Milk Makeup are joining forces through a special purpose acquisition company (SPAC) deal with Waldencast Acquisition Corp. — an acquisition-focused entity founded by two...

With 2Q Sales Down 19 Pct YOY, L’Oreal Plans New Product Launches

July 30, 2020
Beauty powerhouse L’Oréal is planning to launch an array of new products and advertisements to compete in a market that has been reshaped by COVID-19, Chairman and Chief Executive Jean-Paul Agon...

L’Oréal’s Integration With Salesforce Brings eCommerce Boost

November 22, 2019
L’Oréal has been using various cloud-based enterprise and customer relationship management (CRM) solutions from Salesforce to sell its products online, resulting in a 48.5 percent boost in eCommerce sales in...