If a business doesn’t meet its customers’ needs, its competitors will be happy to. That’s increasingly the reality for businesses today. In an era where consumer expectations around convenience and personalization are at an all-time high, digital loyalty programs have emerged as a component for...
Restaurant tech company OpenTable says it has launched a collaboration with Visa. The partnership, announced Tuesday (July 16) and dubbed the “OpenTable & Visa Dining Collection,” is designed to offer eligible Visa cardholders “exclusive access to sought-after restaurant reservations and events” at restaurants across North...
Brands use loyalty programs to increase sales, acquire and retain members, enhance the customer experience and create advocates. Return on investment (ROI) is foremost among any brand’s metric to measure the efficiency and performance of a loyalty program. Since every loyalty program is different, calculating...
Six Flags, an operator of theme parks and water parks, has launched a metaverse experience on Roblox that includes a rewards program. The Six Flags Metaverse on Roblox offers virtual roller coasters, mazes and games, the company said in a Friday (June 28) press release. “Our goal...
July 17, 2024
If a business doesn’t meet its customers’ needs, its competitors will be happy to. That’s increasingly the reality for businesses today. In an era where consumer expectations around convenience and personalization are at an all-time high, digital loyalty programs have emerged as a component for businesses looking to stay competitive while capturing greater customer lifetime […]
July 04, 2024
Brands use loyalty programs to increase sales, acquire and retain members, enhance the customer experience and create advocates. Return on investment (ROI) is foremost among any brand’s metric to measure...
May 10, 2024
They’re probably not going to Paris to see Taylor Swift. But spending among older, high-income consumers has led a Q1 travel surge that cuts across income and age boundaries, even if...
March 22, 2024
Walmart is looking to MacBooks to drive up its share of consumer electronics spending as Amazon continues to widen its lead in the category. The mega-retailer recently announced that it is...
July 16, 2024
Restaurant tech company OpenTable says it has launched a collaboration with Visa. The partnership, announced Tuesday (July 16) and dubbed the “OpenTable & Visa Dining Collection,” is designed to offer eligible Visa cardholders “exclusive access to sought-after restaurant reservations and events” at restaurants across North America. “The Visa Dining Collection rewards diners for paying with […]
June 28, 2024
Six Flags, an operator of theme parks and water parks, has launched a metaverse experience on Roblox that includes a rewards program. The Six Flags Metaverse on Roblox offers virtual roller...
June 18, 2024
Starbucks has teamed with Marriott’s marketplace Bonvoy to offer benefits to loyalty members. As the companies said in a news release Tuesday (June 18), Marriott Bonvoy members and Starbucks Rewards...
May 01, 2024
Payments platform Sezzle wants to reward users to stay on top of their bills. To that end, the company on Wednesday (May 1) announced the launch of Payment Streaks, a feature designed...