Madison Reed news and trends

DIY Hair Color’s Physical Retail Migration
Retail // May 02, 2019

Hair color is big business – particularly in the United States, where 85 percent of women report coloring their hair in some fashion. How they do it varies. About 48 percent trek to a salon to have their locks dealt with by professionals, while about...

Madison Reed Bridges The Brick-And-Mortar Divide
Retail // October 25, 2017

Brick and mortar is dead — that seems to be retail’s favorite refrain in 2017, urged on by the ongoing struggles of some of the biggest players in the game and a wave of bankruptcies that keep building without breaking in the industry. While physical...

Madison Reed And The AI Of Hair Color
Retail // April 24, 2017

Buying hair color out of a box at a store is a retail experience that leaves much to be desired, as anyone who has ever tried to match a salon result in their bathroom at home can quickly attest. One’s options are limited to the...

Madison Reed Announces New Funding And CMO
Retail // February 10, 2017

Called by some the Warby Parker of hair color, Madison Reed has announced $13 million in new venture capital funding and a newly hired CMO. To obtain funding, Madison Reed upped their game on several fronts, including airing QVC spots and debuting a chatbot and a...

Interviews & Exclusives
Madison Reed And The AI Of Hair Color

April 24, 2017
Buying hair color out of a box at a store is a retail experience that leaves much to be desired, as anyone who has ever tried to match a salon result in their bathroom at home can quickly attest. One’s options are limited to the handful of shades on the shelf and their best guess […]

Quick Reads
Madison Reed Expands ‘Uniquely Curated’ Membership and Rewards Programs

April 13, 2023
Hair color brand Madison Reed has expanded its membership and rewards programs. The firm now offers one free and one paid program for those who color at home, and two paid programs for those who color at a Hair Color Bar, Madison Reed said in a Wednesday (April 12) press release. “After years of perfecting […]