In the wine retail industry, where tradition blends with innovation, Full Glass Wine Co. is changing how consumers discover and purchase wine. Founded in 2023, the brand acquisition and management firm has introduced a fresh approach to the direct-to-consumer (D2C) wine market, focusing on digital...
Dealers are letting artificial intelligence (AI) take the wheel in reshaping how Americans shop for cars, steering buyers from smart ads to digital showrooms. Car dealers embracing AI are seeing results, with all of them reporting revenue gains, according to a recent survey by auto...
Will OpenAI combine advertising with its artificial intelligence (AI) offerings? It’s something the company is considering as it searches for new revenue streams, Chief Financial Officer Sarah Friar told the Financial Times (FT) in an interview published Monday (Dec. 2). Friar said the tech startup is considering an advertising model,...
Canada’s Competition Bureau has sued Google, alleging anti-competitive conduct in the country’s online advertising market. The bureau alleges that the tech giant abuses its dominant position in the market with policies that lock market participants into using its ad tech tools, the Bureau said in a Thursday...
December 03, 2024
Dealers are letting artificial intelligence (AI) take the wheel in reshaping how Americans shop for cars, steering buyers from smart ads to digital showrooms. Car dealers embracing AI are seeing results, with all of them reporting revenue gains, according to a recent survey by auto customer information company Fullpath. The survey also found that eight […]
November 12, 2024
Collaboration will be key for payment industry players to deliver value in marketing, fraud, risk and operations, Banyan Chief Commercial Officer Mike Minelli writes in a new PYMNTS eBook, “The...
September 23, 2024
In a move to redefine its future, used car digital marketplace Vroom on Tuesday (Sept. 23) said it completed the wind-down of its eCommerce and used vehicle dealership operations and...
August 30, 2024
Despite Peloton’s rebranding effort launched in May 2023, executives acknowledged in the latest earnings call that the company’s expanded offerings and new identity have yet to fully resonate with consumers....
December 02, 2024
Will OpenAI combine advertising with its artificial intelligence (AI) offerings? It’s something the company is considering as it searches for new revenue streams, Chief Financial Officer Sarah Friar told the Financial Times (FT) in an interview published Monday (Dec. 2). Friar said the tech startup is considering an advertising model, adding that its goal for ads was to be “thoughtful […]
November 29, 2024
Canada’s Competition Bureau has sued Google, alleging anti-competitive conduct in the country’s online advertising market. The bureau alleges that the tech giant abuses its dominant position in the market with policies that...
November 27, 2024
The marketing might of two online retailers might mean a bleak Black Friday for rivals. As Reuters reported Wednesday (Nov. 27), digital marketing spending by eCommerce firms Shein and Temu is making it harder for...
November 19, 2024
Digital bank Dave has reportedly named a new marketing chief amid regulatory troubles. Kevin Frisch, a veteran of companies such as Intuit QuickBooks and Uber, started his tenure with Dave this week, The Wall Street...
