In a world where brand loyalty is fleeting, music and musicians seem immune. It’s easy enough to make fun of tweeny-boppers and their Bieber fever (feber?), but the truth is that music – and the musicians and bands who make it – stir a kind of dogged loyalty that most...
While best known as a $16 billion music streaming service, Spotify is expanding its ambitions and diversifying its platform — possibly in preparation for an initial public offering (IPO). That first step toward a wider purview will apparently be makeup. Yes, Spotify wants to help consumers look pretty...
November 15, 2017
In a world where brand loyalty is fleeting, music and musicians seem immune. It’s easy enough to make fun of tweeny-boppers and their Bieber fever (feber?), but the truth is that music – and the musicians and bands who make it – stir a kind of dogged loyalty that most brands would love to have. “If you look at the […]
May 19, 2021
The pandemic created online retail challenges for performing artists. Now, Merchbar and Instagram said in a press release that they have a solution. The two companies said they are out to “create new ways for fans to discover and buy products from their favorite artists” online. The goal is to provide 4,300 artists, labels and […]
November 13, 2017
While best known as a $16 billion music streaming service, Spotify is expanding its ambitions and diversifying its platform — possibly in preparation for an initial public offering (IPO). That first step toward...
