Mms news and trends

Mars Wants to Turn M&Ms into NFTs
Retail // June 24, 2022

Candymaker Mars Inc. has filed for an NFT trademark for its M&M brand, the latest food company hoping to bring its product into the metaverse. Trademark attorney Michael Kondoudis shared the news of the application Friday (June 24) on Twitter, saying that the application involves...

Mars Taps Into Experiences Market With Interactive M&M’s Stores
Retail // January 24, 2020

As the retail industry faces a string of closures, Mars Retail Group is bucking the trend by growing its M&M’s candy stores in the U.S. and around the world by next year. The stores will be located at Minneapolis’ Mall of America, Orlando’s Disney Springs...

Quick Reads
Mars Wants to Turn M&Ms into NFTs

June 24, 2022
Candymaker Mars Inc. has filed for an NFT trademark for its M&M brand, the latest food company hoping to bring its product into the metaverse. Trademark attorney Michael Kondoudis shared the news of the application Friday (June 24) on Twitter, saying that the application involves “NFTs and digital tokens, virtual candy and snacks.” In addition, […]

Mars Taps Into Experiences Market With Interactive M&M’s Stores

January 24, 2020
As the retail industry faces a string of closures, Mars Retail Group is bucking the trend by growing its M&M’s candy stores in the U.S. and around the world by...