Online To Offline news and trends

The Mystery Of The Vanishing Retail Staff
Retail // April 22, 2016

Why employees of major retail chains are disappearing in large numbers isn’t the mystery — that’s the result of low sales, thanks in large part to eCommerce. What remains unknown, however, is how stores with fewer employees will affect the physical retail experience moving forward.

Magento CEO On The ‘Other’ Omnichannel
eCommerce // April 13, 2016

Omnichannel isn’t only about helping merchants cross the digital/physical chasm, says Magento CEO Mark Lavelle. The need to integrate across all of the online and mobile channels that merchants and consumers touch is just as important and every bit as complex. Lavelle tells Karen Webster...

The Fashion Retail Tug Of War
Retail // April 07, 2016

Where is fashion headed? Offline to online or online to offline? In this edition of the O2O Tracker, we look at how two companies — Amazon and, oddly, Cadillac — are pulling the retail apparel industry in competing directions.

Square Takes On Stripe
Retail // March 31, 2016

Square’s announcement yesterday that it would begin to process transactions for online merchants raised one big question: Why? Doing it put it square in competition with PayPal, Braintree, BlueSnap and Stripe — as well as the many other players whose platforms offer a turnkey solution...

Quick Reads
Square Takes On Stripe

March 31, 2016
Square’s announcement yesterday that it would begin to process transactions for online merchants raised one big question: Why? Doing it put it square in competition with PayPal, Braintree, BlueSnap and Stripe — as well as the many other players whose platforms offer a turnkey solution to enabling digital payments. Their answer can be summed up in one word: omnichannel.

Alibaba’s Vice Chairman To Lead Its Offline Focus

July 29, 2015
With a massive investment last month in Koubei, Alibaba and Ant Financial made it clear that the companies were serious about the online-to-offline market. So serious, in fact, that Alibaba and Ant...