This week Walmart announced it is buying TV manufacturer Vizio for $2.3 billion. Walmart (and its affiliate, Sam’s Club) have been selling the Vizio brand for years. This latest move appears to be less about hawking flat screens and more about enabling Walmart to sell...
As ad-free streaming becomes too expensive for many consumers, amid price hikes and broader economic challenges, Netflix is reportedly seeing surging adoption of its ad-supported tier. Amy Reinhard, Netflix president of ads, said the plan’s monthly active user base has exceeded 23 million people globally,...
As app developers look to drive subscription loyalty in the face of increasing competition, Apple is making it possible for players in the space to offer bundled subscription pricing. The tech giant announced Friday (Dec. 15) in a post on its site for developers that...
Apple and Paramount are reportedly in talks to bundle their streaming services at a discounted price. The move is aimed at making their offerings more affordable and appealing to consumers, as both companies face increasing competition and customer defections in the streaming industry, The Wall...
August 09, 2022
Borrowing a popular tactic from another sector — telecom — Walmart is reportedly in talks to bundle streaming subscriptions into Walmart+ memberships to level the field with archrival Amazon, whose Prime Video service is a key draw for the eCommerce leader. Despite ‘the great unsubscribe’ and more time spent outdoors, streaming video subscriptions continue to […]
February 25, 2022
Homebound consumers worldwide tapped virtual channels to conduct their grocery and retail shopping or to stream movies, TV and music throughout the pandemic, leading to a boom in virtual streaming...
December 01, 2023
Apple and Paramount are reportedly in talks to bundle their streaming services at a discounted price. The move is aimed at making their offerings more affordable and appealing to consumers, as both companies face increasing competition and customer defections in the streaming industry, The Wall Street Journal (WSJ) reported Friday (Dec. 1), citing unnamed sources. […]
November 21, 2023
Hulu has announced a Black Friday promotion that offers the streaming service’s Hulu (With Ads) plan at 99 cents a month for 12 months. The offer is available to new and eligible returning...
November 03, 2023
Netflix is reportedly considering streaming its first-ever boxing match as it prepares to enter the world of live sports. The streaming giant has engaged in discussions about streaming a match featuring...
August 15, 2023
The days of sitting down to enjoy your favorite television show on traditional broadcast or cable are rapidly declining. For the first time, the total share watched among American viewers...
