Popcodes news and trends

Catching Consumers In Context And How POPcodes Makes It Possible

March 30, 2017
From The Mouths Of Matchmakers
Matchmakers // December 27, 2016

Though matchmaking platforms are nothing new — just think eBay, Craigslist and Amazon — the innovation and advancement of these marketplaces have made a huge impact on the way consumers and merchants operate in the retail space. This week, we take a look through the...

Bridging The Gap Between Online And In-Store Promotions
Matchmakers // November 30, 2016

Consumers expect the ability to shop across channels and a seamless experience whether purchasing products online or in-store. But when it comes to utilizing promo codes or redeeming loyalty points, the lines between channels can be a bit harder to cross. Gregg Aamoth, CEO of...

Interviews & Exclusives
From The Mouths Of Matchmakers

December 27, 2016
Though matchmaking platforms are nothing new — just think eBay, Craigslist and Amazon — the innovation and advancement of these marketplaces have made a huge impact on the way consumers and merchants operate in the retail space. This week, we take a look through the matchmakers that have shared their insights with us throughout 2016 to highlight some of the key influences marketplaces have made across both commerce and retail.

Bridging The Gap Between Online And In-Store Promotions

November 30, 2016
Consumers expect the ability to shop across channels and a seamless experience whether purchasing products online or in-store. But when it comes to utilizing promo codes or redeeming loyalty points,...