Product Reviews news and trends

1 in 5 Retail Shoppers Is Influenced by Written Content 
Retail // July 02, 2024

As consumers increasingly turn to digital content for shopping inspiration, articles are proving to be a relatively effective motivator for purchasing. By the Numbers “Generation Zillennial: How They Shop,” the new PYMNTS Intelligence special report, draws on a survey of more than 3,600 U.S. consumers...

Amazon Debuts AI-Powered Review Highlights
Amazon // August 14, 2023

Amazon says it wants to give customers the power to review its reviews. To that end, the retail giant announced Monday (Aug. 14) the launch of an artificial intelligence (AI)-powered feature that highlights what other customers have already written about products. Writing on the company blog, Vaughn Schermerhorn — director...

SmileDirectClub Offers Refunds To Silence Customer Complaints
Legal // January 22, 2020

SmileDirectClub, which specializes in straightening peoples’ teeth, is gaining a reputation for squashing any kind of negative press, The New York Times (NYT) reported on Tuesday (Jan. 21). The report included stories of seven people who said SmileDirectClub’s products did not fix their teeth as...

FTC Puts Smackdown On Fake Online Reviews
Regulation // February 27, 2019

One cannot have the good without the bad, and that holds especially true, it seems, with online product reviews — a vital, useful part of eCommerce that is reviled by consumers, marketplace sellers and merchants alike. Now comes news of a groundbreaking case involving fake...

Quick Reads
Amazon Uses Technology and Legal Action to Combat Fake Reviews

October 14, 2024
Amazon said Monday (Oct. 14) that it has been using legal action and other methods to combat fake reviews and prevent those reviews from being seen by customers. The company proactively blocked more than 250 million suspected fake reviews in 2023 and pursued legal action against more than 150 fake review brokers during that same […]

Amazon Debuts AI-Powered Review Highlights

August 14, 2023
Amazon says it wants to give customers the power to review its reviews. To that end, the retail giant announced Monday (Aug. 14) the launch of an artificial intelligence (AI)-powered feature that highlights...

SmileDirectClub Offers Refunds To Silence Customer Complaints

January 22, 2020
SmileDirectClub, which specializes in straightening peoples’ teeth, is gaining a reputation for squashing any kind of negative press, The New York Times (NYT) reported on Tuesday (Jan. 21). The report...

Amazon’s Pay-Per-Review Problem Persists

July 31, 2018
Amazon continues to have a problem with paid-for product reviews that tend to give customers an overly favorable impression of the goods they are buying. It is a problem that...