Generation Z has emerged as a pivotal demographic for financial institutions (FIs), even as they challenge traditional loyalty strategies. The generation, whose adult members are 18 to 25 years old, is dissatisfied with many existing reward structures and instead tends to prefer more innovative, personalized...
Slowly, the crypto-back rewards on Visa and Mastercard debit cards that let you spend your cryptocurrency holdings at checkout and point-of-sale are coming back to earth. By and large, they work just like cash-back programs, except that instead of U.S. dollars you get a reward...
Entrepreneurs sometimes start companies to overcome personal culinary challenges: Coconut Whisk CEO and Founder Bella Lam, for instance, discovered it was difficult to find foods that she enjoyed after she became a vegan. One of those items was baking mixes: There wasn’t any product on...
More than 75 percent of loyalty program members say the offerings make them more likely to be repeat customers. But for many unattended retailers, establishing that connection can be challenging — if not impossible, says Justin Ning, ID TECH’s VP of product management. In this...
March 26, 2024
The Consumer Financial Protection Bureau (CFPB) will reportedly take a closer look at credit card reward programs. This move follows an increase in the number of complaints the agency has received from consumers, CFPB Director Rohit Chopra said Tuesday (March 26), Reuters reported. Speaking with reporters on the sidelines of a Consumer Bankers Association event, Chopra said that credit card issuers too […]
March 04, 2019
After Uber started to introduce Uber Rewards in January, the feature is now said to be available to all passengers in the United States. Through the program, U.S. riders earn points...
