Card-linked offers — the coupon-like incentive programs that reward credit and debit card holders for using their cards — are highly popular with consumers who take advantage of the programs. According to PYMNTS Intelligence research, 79% of current card-linked offer users plan to continue using...
Consumers who use card-linked shopping offers, which provide special savings or rewards attached to a merchant or product, return for more — most do. But what about the 21% of past users who never return? PYMNTS Intelligence finds that if those who used these offers...
Ramp and Ascenda have partnered to provide Ramp’s customers with more ways to redeem points earned on U.S. spend. With this collaboration, Ramp’s financial automation platform and corporate card will connect to Ascenda’s global rewards ecosystem, the companies said in a Tuesday (May 28) press...
Recent announcements from some marquee names in financial services, and commercial partnerships, underscore the use of data, down to the consumer level, in crafting ever-more-relevant card-linked offers. In doing so, the traditional players make the leap, digitally, even further into data analytics. In just the...
June 11, 2024
Card-linked offers — the coupon-like incentive programs that reward credit and debit card holders for using their cards — are highly popular with consumers who take advantage of the programs. According to PYMNTS Intelligence research, 79% of current card-linked offer users plan to continue using them in the future. And, as we report in “Card-Linked […]
May 29, 2024
Consumers who use card-linked shopping offers, which provide special savings or rewards attached to a merchant or product, return for more — most do. But what about the 21% of...
May 22, 2024
Recent announcements from some marquee names in financial services, and commercial partnerships, underscore the use of data, down to the consumer level, in crafting ever-more-relevant card-linked offers. In doing so,...
May 07, 2024
General-purpose credit cards dominate the consumer credit card landscape. In fact, about 2.5 times more consumers hold general-use credit cards than either co-branded credit or store cards, with substantially wider...
June 18, 2024
Starbucks has teamed with Marriott’s marketplace Bonvoy to offer benefits to loyalty members. As the companies said in a news release Tuesday (June 18), Marriott Bonvoy members and Starbucks Rewards U.S. members who link loyalty accounts will get the chance to earn points toward free food and beverages, as well as rewards at Marriott destinations. […]
May 28, 2024
Ramp and Ascenda have partnered to provide Ramp’s customers with more ways to redeem points earned on U.S. spend. With this collaboration, Ramp’s financial automation platform and corporate card will...
May 09, 2024
The Consumer Financial Protection Bureau (CFPB) said Thursday (May 9) that it will be monitoring credit card rewards programs and taking action as appropriate. This statement came as the agency...
April 24, 2024
Higher prices at Chipotle haven’t kept customers from visiting and spending at the fast-casual restaurant. They’re doing so because of value, executives said during the company’s quarterly earnings call. Chipotle saw its...
