Roku news and trends

Roku Reports 591,000 Accounts Impacted by ‘Credential Stuffing’ Attacks
Security & Fraud // April 12, 2024

Roku disclosed to its customers Friday (April 12) that 591,000 accounts were impacted by two separate cyberattacks. In less than 400 of these cases, hackers logged in and made unauthorized purchases of streaming service subscriptions and Roku hardware products using the payment method stored in these...

Shoppable TV Shortens the Path to Purchase for Digital Merchants
Retail // March 11, 2024

As consumers’ omnichannel shopping habits rapidly evolve, retailers and brands are finding shoppable content, such as interactive ads and streaming, could go a long way toward driving conversion. Online merchants are faced with the challenge of preventing customer drop-off at each stage the buying journey....

Streaming Platforms Step Up Push for Shoppable Integrations
Streaming // January 29, 2024

As streaming services look to drive revenue, shoppable integrations are popping up in everything from mobile games to advertising breaks. As a recent Bloomberg report points out, Amazon Prime Video, which introduced advertisements in the United States on Monday (Jan. 29), has the advantage over...

Roku to Launch New TVs and AI-Powered Features in Spring
Retail // January 03, 2024

Roku will launch a new series of TVs in the United States in the spring. The new Roku Pro Series will join the company’s existing Roku Select and Plus Series TVs, Roku said in a Wednesday (Jan. 3) press release. “Roku Pro Series’ picture and...

Interviews & Exclusives
Third-Party Vendors Emerge as Data Security Threat

April 15, 2024
In today’s digitized operating environment, a business is only as good as its cyber defenses. And with Change Healthcare reportedly facing a new ransomware attack following an earlier massive breach in February, while Roku disclosed to its customers Friday (April 12) that 591,000 accounts were impacted by two separate cyberattacks, securing their cyber perimeters and locking down […]

Streaming Subscriptions Set Sights on New Monetization Opportunities

December 22, 2023
As streaming platforms evolved throughout the year, many leaders in the industry set their sights on ways to monetize their content beyond subscription fees and ad sales. For instance, Disney+ is reportedly...

Amazon Amps Up AI Efforts, While Walmart Takes a Shoppable Blockbuster Approach

December 01, 2023
This week, eCommerce giant Amazon rolled out a new slew of artificial intelligence (AI) tools, giving brands and retailers a chance to upgrade their customer experiences without breaking the bank. Mega retailer Walmart,...

US Taxpayers Backstopped Big Tech, VC Billions During SVB Collapse 

June 23, 2023
If money could’ve talked this spring, it would’ve been saying “goodbye.” Or so politicians, businesses and individuals around America thought when Silicon Valley Bank (SVB) collapsed on March 10 in one of...

Quick Reads
Roku Reports 591,000 Accounts Impacted by ‘Credential Stuffing’ Attacks

April 12, 2024
Roku disclosed to its customers Friday (April 12) that 591,000 accounts were impacted by two separate cyberattacks. In less than 400 of these cases, hackers logged in and made unauthorized purchases of streaming service subscriptions and Roku hardware products using the payment method stored in these accounts, the company said in a Friday (April 12) blog post. […]

Roku to Launch New TVs and AI-Powered Features in Spring

January 03, 2024
Roku will launch a new series of TVs in the United States in the spring. The new Roku Pro Series will join the company’s existing Roku Select and Plus Series...

Walmart Embraces ‘RomCommerce’ to Expand Shoppable TV Offering 

November 28, 2023
Walmart’s latest foray into shoppable video will seem familiar to fans of the Hallmark channel. The retail giant has teamed up with TikTok and Roku to launch its first-ever shoppable series, the company announced Tuesday (Nov....

Roku Teams With Shopify on Streaming Shopping

July 11, 2023
Roku and Shopify have teamed up to combine streaming TV with shopping. The partnership lets Roku viewers buy goods from Shopify merchants from their TV via Roku’s Action Ad service, according to a Tuesday (July...