Seniors news and trends

Baby Boomer Shoppers Set New Spending Priorities
Retail // June 11, 2024

For older consumers, shopping is more about meeting basic needs than splurging on nonessential products to make them feel good. For the April edition of the “New Reality Check: The Paycheck-to-Paycheck Report” series, PYMNTS Intelligence surveyed more than 3,400 U.S. consumers in March about their...

54% of Gen Z Shoppers Use Pay Later Plans to Buy Groceries
Consumer Finance // May 31, 2024

Pay later plans — those arrangements enabling consumers to cover purchases over a set period of time — are not only a popular way to shop; they have increasingly become a method to manage spending. Approximately 60% of the consumers PYMNTS Intelligence recently surveyed for...

Young Consumers Turn to Credit to Manage Spending
Personal Finance // April 23, 2024

While most consumers use credit to purchase products or services because of the rewards they can get for doing so, PYMNTS Intelligence reveals, younger shoppers are the only ones to leverage the payment method primarily as a way to manage their spending better. By the Numbers The study “The...

58% of Gen Z Shoppers Prefer Debit Cards for Online Shopping 
eCommerce // April 23, 2024

Few things must be as frustrating to an eCommerce merchant as cart abandonment. But, as PYMNTS Intelligence found in compiling its “How Preferred Payment Availability Can Reduce Cart Abandonment” report in a collaboration with Adobe, merchants shouldn’t take cart abandonment personally. Our data reveals that millennials...

Interviews & Exclusives
Baby Boomer Shoppers Set New Spending Priorities

June 11, 2024
For older consumers, shopping is more about meeting basic needs than splurging on nonessential products to make them feel good. For the April edition of the “New Reality Check: The Paycheck-to-Paycheck Report” series, PYMNTS Intelligence surveyed more than 3,400 U.S. consumers in March about their financial lifestyles. The report revealed that baby boomers and seniors […]

35% of Boomers Prefer Retailer Sites to Buying Directly from Brands

February 14, 2024
The competition for customers amongst brand websites, store websites and online marketplaces continues to be shaped by a complex web of consumer preferences, trust considerations and strategic characteristics. “The Online...

Digital Pharmacies Popular as Boomers Embrace Access to Prescription Medications On the Go

October 17, 2023
Gone are the days when obtaining prescription medications meant navigating long queues at brick-and-mortar drugstores. Today, a wave of healthcare solutions such as digital pharmacies is reshaping the way consumers...

Some Consumers Might Need Rewards and Discounts to Try Biometric Logins

October 11, 2023
Biometric authentication, a technology that uses unique physical or behavioral traits for identity verification, has gained popularity in recent years.  In fact, according to joint PYMNTS Intelligence-AWS study “Tracking the...

Quick Reads
Financial Platform Charlie Debuts Fraud Protection Tools for Older Americans

November 08, 2023
Senior-focused financial platform Charlie has introduced a suite of fraud protection tools for older Americans. The company’s FraudShield offering, announced in a news release Wednesday (Nov. 8), uses data about 62-and-older consumers’ static habits, patterns and preferences to help combat the $28-billion-per-year problem of financial crimes against older Americans. “Far too many older Americans are devastated by financial […]

Walmart Reserves Grocery Pickup Hours For At-Risk Shoppers

April 14, 2020
One month after Walmart Inc. set early morning hours once a week for seniors as COVID-19 took a toll on shopping habits, the world’s largest retailer is launching a daily...

Uber Offers 10M Rides, Food Delivery To Healthcare Workers, Seniors, Needy

March 31, 2020
Uber has a new goal to provide 10 million free meals and rides for healthcare workers, seniors and other people in need in the middle of the coronavirus pandemic, according...

Senior Transport Service Onward Raises $1.5M

July 22, 2019
Onward revealed that it has raised $1.5 million in seed funding that will enable it to help seniors get to their destinations safely. The round was led by Royal Street...