Subscriber Retention news and trends

Retail Subscription Features Help Woo Consumer Engagement
Subscriptions // April 19, 2023

Consumer use of retail subscriptions started rebounding across most demographic groups in the first quarter of 2023, rising 11% since September 2022 and showing the resilient appeal of these services, even though people are getting pickier about what they keep or cut. According to The Subscription...

Subscription Commerce’s Recurring Value Challenge
Subscription Commerce // November 25, 2019

Subscription commerce is all the rage and shows every sign that it will keep growing in the 2020s. It can be tempting to assume that what is happening now will keep happening in the future — a common fallacy. But that would be a mistake....

Interviews & Exclusives
Subscription Commerce’s Recurring Value Challenge

November 25, 2019
Subscription commerce is all the rage and shows every sign that it will keep growing in the 2020s. It can be tempting to assume that what is happening now will keep happening in the future — a common fallacy. But that would be a mistake. After all, ongoing success usually comes to the people and […]

Quick Reads
Spotify Sees Monthly User Numbers Jump 22% in Q1

April 25, 2023
Spotify’s revenues climbed in its strongest-ever first quarter, driven by an uptick in paying subscribers. The streaming audio platform’s 22% increase in monthly active users was fueled by “higher reactivations, improved retention and marketing efficiencies,” the company said in its earnings report Tuesday (April 25). According to the report, Spotify had 515 million active users, ahead of the […]