Subscription Retention news and trends

Retail Subscriptions Hold Their Appeal for Many As Retention Takes the Spotlight
Subscriptions // May 08, 2023

Despite belt-tightening among consumers, retail subscriptions proved resilient in the first quarter and show no signs of weakening, offering proof points on the power of personalization and convenience when consumers decide where to spend. Not that the retail subscription sector isn’t under pressure. For example,...

3 Areas Subscription Businesses Need to Focus On to Retain Customers
Subscription Commerce // February 14, 2023

After 2022’s “great unsubscribe,” subscription brands are hyper-focused on strengthening retention for the year ahead. That’s what Thomas Marks, head of growth at eCommerce subscription management and recurring billing platform sticky.io, told PYMNTS. Marks said that while 2022 was a challenging year for many subscription...

Subscription Payment Options Drive Customer Acquisition, But Too Many Drive Them Away
Subscriptions // January 06, 2021

At a time when merchants are embracing an array of payment options to reduce friction and meet customers where they want to be, when it comes to managing monthly billing collections, having too much of a good thing can work against you. According to Trace...

Interviews & Exclusives
3 Areas Subscription Businesses Need to Focus On to Retain Customers

February 14, 2023
After 2022’s “great unsubscribe,” subscription brands are hyper-focused on strengthening retention for the year ahead. That’s what Thomas Marks, head of growth at eCommerce subscription management and recurring billing platform sticky.io, told PYMNTS. Marks said that while 2022 was a challenging year for many subscription brands, he sees three key takeaways — value, flexibility and relationships — that […]

Subscription Payment Options Drive Customer Acquisition, But Too Many Drive Them Away

January 06, 2021
At a time when merchants are embracing an array of payment options to reduce friction and meet customers where they want to be, when it comes to managing monthly billing...

Quick Reads
Gen Z Leads Decline in Subscription Renewals

May 26, 2023
Value may outweigh convenience when it comes to recurring subscriptions, as consumers seek any and all avenues to cut costs. Consumers are digging deep to find ways to save as inflation continues to distort most shoppers’ budgets. Subscription plans experience some of the steepest drop-off in this pullback of discretionary spend. While just 14% of […]