Millennials are the world’s first truly digital-first consumers. Having come of age with computers, smartphones and other connected devices in hand, they are accustomed to performing nearly every one of their routine activities online. Now, millennials are leading the way on the drive to consolidate...
October 20, 2022
Consumers are inundated by digital interactions and online choices, and the constant flow of digital actions can be daunting. Many use multiple devices to curate their lives but can be overwhelmed by the sheer volume of digital tasks they must handle daily. For the most tech-savvy or “super-connected” consumers, a super app that can streamline […]