An Uber customer who launched an antitrust lawsuit against the rideshare giant in 2015 asked a Manhattan federal judge on Friday (May 22) to overturn the decision, according to a Reuters report. Spencer Meyer told the federal judge that the arbitrator ruled in Uber’s favor...
Dynamic pricing has produced more than $1 billion in revenue for automakers over the last decade, according to a report from Reuters this week (June 3). The account of that earnings boost not only reveals how the process works, but raises questions about how the...
Rideshare platforms typically reach consumers through their own mobile apps — be it Uber, Lyft or a smaller player, like Bounce in San Diego. As a result, it can be hard for smaller ridesharing companies to attract new consumers. Enter Whipster, which aggregates fares from multiple...
Dynamic pricing is not just for Uber and Lyft. One pioneering London restaurateur has brought the pricing strategy into the dining room. Leonid Shutov, owner and founder of the city’s swanky Bob Bob Ricard restaurant, has decided to tie his menu prices to projected demand...
February 28, 2024
Wendy’s wants diners to know it’s not raising prices, despite what they may have heard. When reports emerged recently that the fast-food chain was going to test dynamic pricing — or surge pricing, the practice of hiking prices when demand is at its highest level — a social media backlash ensued. Now, Wendy’s is saying that its earlier […]
May 26, 2020
An Uber customer who launched an antitrust lawsuit against the rideshare giant in 2015 asked a Manhattan federal judge on Friday (May 22) to overturn the decision, according to a...
