Teen Spending news and trends

Item-Level Data Helps Gen Zs Build Financial Literacy While Saving Money
Consumer Finance // November 08, 2022

Inflation is at multi-decade highs, forcing us to scrutinize where every dollar is going and how to stretch those dollars as far as possible. In the meantime, we’re fine-tuning the household budgets, sometimes on the fly. Banyan CMO Andrea Gilman and Copper CEO Eddie Behringer...

Survey: Teens Slated To Spend Lowest Amount Since 2011
Consumer Finance // October 09, 2019

New data has found that American teens are estimated to spend $2,371 per year — the lowest level for the age group since the fall of 2011. A survey by Piper Jaffray gathered the data from 9,500 teens across 42 U.S. states, with an average...

Teenager-Focused Digital Bank Wins Fresh Funding
Digital Payments // May 28, 2019

Much thought is given to millennials and even Generation Z — consumers who were born during fixed periods of time, and who are having an increasing impact on payments and commerce. But let’s not forget the role of the teenager in digital retail, financial services and...

Generation Z Will Account For 40 Percent Of Shoppers By 2020
Retail // August 20, 2018

Generation Z is coming into its own, and according to new research, it will account for 40 percent of all shoppers by 2020, reported USA Today. Engagement Labs, the data and analytics company that assists marketers, says the group of people born between 1997 and...

Interviews & Exclusives
Item-Level Data Helps Gen Zs Build Financial Literacy While Saving Money

November 08, 2022
Inflation is at multi-decade highs, forcing us to scrutinize where every dollar is going and how to stretch those dollars as far as possible. In the meantime, we’re fine-tuning the household budgets, sometimes on the fly. Banyan CMO Andrea Gilman and Copper CEO Eddie Behringer told Karen Webster that financial institutions (FIs) and FinTechs could […]

Quick Reads
Survey: Teens Slated To Spend Lowest Amount Since 2011

October 09, 2019
New data has found that American teens are estimated to spend $2,371 per year — the lowest level for the age group since the fall of 2011. A survey by Piper Jaffray gathered the data from 9,500 teens across 42 U.S. states, with an average age of 15.8 years. It found that 32 percent of […]

Generation Z Will Account For 40 Percent Of Shoppers By 2020

August 20, 2018
Generation Z is coming into its own, and according to new research, it will account for 40 percent of all shoppers by 2020, reported USA Today. Engagement Labs, the data...