The Vitamin Shoppe news and trends

Aggregators Expand Into Highly Consumable Retail Categories to Drive Frequency
Aggregators // April 04, 2024

As restaurant and grocery aggregators push beyond their original categories to grow their penetration in retail, some are turning to consumables overall to drive purchasing frequency. Take, for instance, nutritional supplements, which many shoppers consume daily. On Thursday (Apr. 4), Uber announced Thursday (April 4) a partnership with The Vitamin...

DoorDash Adds Five Retailers to On-Demand Delivery Marketplace 
Retail // January 11, 2024

On-demand delivery platform DoorDash has added five new retail partners to its marketplace.  Camping World, Golf Galaxy, JD Sports, Finish Line and The Vitamin Shoppe now offer consumers access to their products through the marketplace, DoorDash said in a Thursday (Jan. 11) press release.  With over 100,000 non-restaurant stores across its Marketplace and Drive...

The Vitamin Shoppe Parent Franchise Group Offers $9B for Kohl’s
Retail // April 12, 2022

Franchise Group Inc., which owns and operates retail stores including The Vitamin Shoppe and Buddy’s Home Furnishings, has submitted a $9 billion indicative offer for department store retail chain Kohl’s, three people familiar with the situation told Reuters Tuesday (April 12). The Franchise Group’s offer...

The Vitamin Shoppe Teams With BNPL Firm Klarna on Flexible Payment Option
Buy Now Pay Later // October 14, 2021

Buy now, pay later (BNPL) firm Klarna has joined forces with omnichannel health and wellness retailer The Vitamin Shoppe to offer Klarna’s installment payment options at checkout, according to a Thursday (Oct. 14) press release. As part of the arrangement, customers of The Vitamin Shoppe...

Interviews & Exclusives
The Vitamin Shoppe COO: Rise of Click-and-Mortar™ Is Transforming Wellness Retail

April 08, 2024
As retailers adapt to consumers’ increasingly digitally integrated lifestyles, The Vitamin Shoppe is targeting its offerings to today’s Click-and-Mortar™ shoppers. Most of the company’s customers are engaging across digital and physical channels, Andrew Laudato, chief operating officer of the nutritional supplements retailer, told PYMNTS in an interview. “More than half our customers start their journey on digital,” he said. “Everybody […]

Quick Reads
DoorDash Adds Five Retailers to On-Demand Delivery Marketplace 

January 11, 2024
On-demand delivery platform DoorDash has added five new retail partners to its marketplace.  Camping World, Golf Galaxy, JD Sports, Finish Line and The Vitamin Shoppe now offer consumers access to their products through the marketplace, DoorDash said in a Thursday (Jan. 11) press release.  With over 100,000 non-restaurant stores across its Marketplace and Drive platforms in North America, DoorDash now offers nearly 2 million […]

The Vitamin Shoppe Parent Franchise Group Offers $9B for Kohl’s

April 12, 2022
Franchise Group Inc., which owns and operates retail stores including The Vitamin Shoppe and Buddy’s Home Furnishings, has submitted a $9 billion indicative offer for department store retail chain Kohl’s,...

The Vitamin Shoppe Teams With BNPL Firm Klarna on Flexible Payment Option

October 14, 2021
Buy now, pay later (BNPL) firm Klarna has joined forces with omnichannel health and wellness retailer The Vitamin Shoppe to offer Klarna’s installment payment options at checkout, according to a...

Vitamin Shoppe Opens Stores Inside Nine LA Fitness Gyms

January 27, 2020
The Vitamin Shoppe, a nutrition product retailer, has teamed up with LA Fitness to open shops inside the fitness centers, according to a release. So far, the health retailer has...