The Weekender news and trends

Would You Brave a Stampede for Love or a Stanley Cup?
Retail // January 06, 2024

Would you brave crowds and the possibility of getting trampled in the name of love this Valentine’s Day? All to secure the newest Stanley tumbler for your loved one? Stanley’s vividly colored, large, reusable water bottles have garnered a dedicated TikTok following. Customers are enamored...

Pops of Pink and a Dash of Taylor Swift: Resolutions Retailers Must Make for 2024
Retail // December 30, 2023

A few years ago, many consumers focused on enhancing their beauty routines, setting up home offices, and engaging in at-home fitness activities, with companies like Mirror, Peloton and Tonal gaining popularity due to the pandemic. The trend prompted brands and retailers to emphasize health and...

Creating a White Christmas, Even When Mother Nature Plays Scrooge
Retail // December 23, 2023

Dreaming of a white Christmas this year? Sadly for those who are, it seems that most U.S. citizens won’t get their snow-filled wish. Before we unwrap what we can do about it, let’s examine why the wish for a white Christmas is so popular. As...

How Elf on the Shelf Co-Founder Turns Tradition Into Retail Success
Retail // December 16, 2023

The Elf on the Shelf is a popular tradition created by Carol Aebersold, Chanda Bell and Christa Pitts of The Lumistella Company in 2005 after the launch of “The Elf on the Shelf: A Christmas Tradition,” a book that includes a Scout Elf and an...