Yum Brands is bringing in-store customers into the digital fold with increasingly frictionless ordering options. The quick-service restaurant (QSR) giant, parent of KFC, Pizza Hut, Taco Bell and The Habit Burger Grill, shared on a call with analysts Wednesday (Feb. 8) discussing the company’s fourth-quarter...
Yum Brands tech spending spree appears to be paying off. The Louisville, Kentucky-based restaurant company, parent of KFC, Pizza Hut, Taco Bell and The Habit Burger Grill, told analysts on a call Wednesday (Feb. 9) discussing its fourth quarter 2021 earnings results that digital sales...
Yum! Brands, parent company of quick-service restaurant (QSR) giants Taco Bell, KFC and Pizza Hut, announced Wednesday (March 24) its acquisition of chat-based ordering and marketing platform company Tictuk. The company’s “conversational commerce” software enables consumers to engage with brands and to place orders through...
Yum! Brands — which includes KFC, Pizza Hut, Taco Bell, The Habit Burger Grill and more — has acquired Tictuk Technologies to advance end-to-end, omnichannel ordering worldwide. This is Yum’s second tech acquisition and aligns with the company’s digital innovation strategy. “As we navigate a...
March 24, 2021
Yum! Brands — which includes KFC, Pizza Hut, Taco Bell, The Habit Burger Grill and more — has acquired Tictuk Technologies to advance end-to-end, omnichannel ordering worldwide. This is Yum’s second tech acquisition and aligns with the company’s digital innovation strategy. “As we navigate a consumer landscape reshaped by the events of 2020, we continue […]
