Twig news and trends

Sustainability Key to Wooing Millennials, Gen Z Customers
Merchant Innovation // June 03, 2022

Younger shoppers are emerging as the sustainability generation and inspiring circular economy solutions as they increasingly influence how businesses design their strategies and allocate capital. According to data provided by U.K.-based FinTech firm Twig, almost 60% of millennial and Gen Z consumers already consider the...

Scalapay CEO Says BNPL Super App Strategy Disintermediates the Merchant
BNPL // May 26, 2022

Competition in the buy now, pay later (BNPL) space has intensified over the last few years as established players compete with new entrants vying for a piece of the growing pie. And in Europe, where customers are quite conservative when it comes to credit, focusing...

Today in the Connected Economy: WooCommerce Teams With TikTok
Connected Economy // May 25, 2022

Today in the connected economy, WooCommerce announces a partnership that lets its millions of merchants advertise to TikTok’s billion-plus users. Plus, Apple points to its App Store developer’s revenue to defend its track record with the store, and a new digital concession technology is set...

BNPL Platform Scalapay Teams With FinTech Twig on Sustainable Shopping
Partnerships // May 25, 2022

Buy now, pay later (BNPL) startup Scalapay and FinTech Twig, both based in Europe, have teamed up to allow customers to resell products they bought using Scalapay and get paid instantly by Twig, according to a Wednesday (May 25) press release emailed to PYMNTS. Scalapay,...

Interviews & Exclusives
Scalapay CEO Says BNPL Super App Strategy Disintermediates the Merchant

May 26, 2022
Competition in the buy now, pay later (BNPL) space has intensified over the last few years as established players compete with new entrants vying for a piece of the growing pie. And in Europe, where customers are quite conservative when it comes to credit, focusing on smaller basket sizes can be the differentiating factor behind […]

Quick Reads
Circular Economy FinTech Twig Buys Teen Banking Firm Vybe 

December 22, 2022
Aiming to become “the go-to platform for Gen Z,” circular economy FinTech Twig has acquired Vybe.  The London-based FinTech company rooted in circular economy principles said in a Thursday (Dec. 22) press release that its acquisition of the provider of teen banking services continues its expansion that includes the recent purchases of U.K. companies Loopster […]

BNPL Platform Scalapay Teams With FinTech Twig on Sustainable Shopping

May 25, 2022
Buy now, pay later (BNPL) startup Scalapay and FinTech Twig, both based in Europe, have teamed up to allow customers to resell products they bought using Scalapay and get paid...

Twig Raises $35M Series A Round to Fuel International Expansion

January 12, 2022
London-based FinTech Twig announced a $35 million round of financing on Tuesday (Jan. 11). The company said the investment will be used to expand in the European Union and the...