Twitter news and trends

Threads Gains 175 Million Users in First Year
Meta // July 03, 2024

About a year after its launch, Threads has topped 175 million monthly active users. “Threads now has more than 175M monthly actives. What a year,” Meta Founder, Chairman and CEO Mark Zuckerberg said in a Wednesday (July 3) post on the text-based social media platform....

X CEO Cuts Top Exec Amid Pressure to Boost Revenue
Personnel // June 23, 2024

X CEO Linda Yaccarino has reportedly reshuffled her inner circle amid pressure to reduce costs. As the Financial Times (FT) reported Sunday (June 23), three sources say that Yaccarino fired head of business operations and communications Joe Benarroch — described as her right-hand man —...

X Aims to Boost Bottom Line With Payments as Revenues Plunge
Social Commerce // June 18, 2024

X is reportedly preparing for a multiyear campaign to launch its payments business. But when that happens, Bloomberg Businessweek reported Tuesday (June 18), the Elon Musk-owned social media app sees payments as a way to bolster its business via “increased participation and engagement” on its platform. The...

X CEO Linda Yaccarino Says Other Platforms Could Use Fact-Checking Feature
Technology // May 24, 2024

X CEO Linda Yaccarino said Friday (May 24) that the social media company could share its Community Notes feature with newspapers and other platforms. The crowd-sourced fact-checking feature can “force out bias,” Yaccarino said at the VivaTech conference in Paris, Bloomberg reported Friday. Yaccarino added that the feature now has more than 500,000 volunteers contributing...

Interviews & Exclusives
Toys, Pet Products Expected to Fuel Retail Sales on Social Media 

November 08, 2023
Consumers are becoming increasingly connected on social media, and retailers are taking notice. In a bid to grow engagement and sales, merchants have taken to social media platforms to promote their wares. In turn, these platforms have made it increasingly easy for consumers to buy things they like instantly. For instance, TikTok launched TikTok Shop […]

Adobe, Microsoft Lead Coalition to Source Origin of AI Content

October 11, 2023
Fake news is getting more real, and so is the problem for companies and their audiences. That’s because as the capabilities of generative artificial intelligence (AI) advance, the images and...

What If: Elon Musk’s X Becomes the Next Super App?

August 03, 2023
Super apps like Alibaba’s Alipay and Tencent’s WeChat have become super successful in Asia. Their market dominance in turn has made Western entrepreneurs “super” interested in building their own, perhaps...

Threads Is Social Media’s Newest Nepo Baby, but Does It Have Staying Power?

July 13, 2023
Is the social media landscape too crowded? The winners of today’s attention economy don’t seem to think so. That’s why Meta, the parent company of social behemoth Facebook, last week...

Quick Reads
X Growth Reportedly Slows Since Musk Takeover

July 09, 2024
User growth at X has reportedly slowed since Elon Musk’s takeover in 2022. As the Financial Times (FT) reported Tuesday (July 9), the social media platform once known as Twitter is dealing with new competition from Meta-owned Threads, while Musk’s presence continues to be divisive. The report cites “previously unreleased” figures from X showing its […]

Threads Gains 175 Million Users in First Year

July 03, 2024
About a year after its launch, Threads has topped 175 million monthly active users. “Threads now has more than 175M monthly actives. What a year,” Meta Founder, Chairman and CEO...

X CEO Cuts Top Exec Amid Pressure to Boost Revenue

June 23, 2024
X CEO Linda Yaccarino has reportedly reshuffled her inner circle amid pressure to reduce costs. As the Financial Times (FT) reported Sunday (June 23), three sources say that Yaccarino fired...

X Aims to Boost Bottom Line With Payments as Revenues Plunge

June 18, 2024
X is reportedly preparing for a multiyear campaign to launch its payments business. But when that happens, Bloomberg Businessweek reported Tuesday (June 18), the Elon Musk-owned social media app sees payments...