Vantiv Omni Usage Index news and trends

The Vitamin Shoppe Turns To eCommerce, Subscriptions To Supplement Its Brick-And-Mortar Business

May 21, 2018
NEW DATA: Why 44 Percent Of Health And Beauty Customers Use Retailers’ Mobile Apps
Omnicommerce // May 18, 2018

For years, pundits and industry experts have been predicting the end of brick-and-mortar business. But those rumors of demise may have been greatly exaggerated, with merchants like French-import Sephora expanding their network of physical locations in recent years. But while brick-and-mortar business rolls on, some...

For Alex And Ani, Omnichannel Consistency ‘Doesn’t Mean Uniformity’
Omnicommerce // February 26, 2018

Selling products through one channel can be hard enough. Selling them through multiple channels can quickly turn into a real headache, one with which jewelry and accessory retailer Alex and Ani is familiar. The company has grown rapidly since its founding in 2004, beginning as...

NEW DATA: Why 66 Percent Of Consumers Buy Clothes Online
Omnicommerce // February 23, 2018

  It isn’t an easy year to be an apparel retailer. Americans spend about half as much on apparel and accessories today than they did 30 years ago, and former retail giants in the space are struggling to keep up with digital competitors like Amazon....

NEW REPORT: Consumer Attitudes About Digital At The Grocery Store
Omnicommerce // December 05, 2017

When it’s time to restock the refrigerator each week, consumers want and expect their grocery shopping experiences to be convenient, simple and fairly priced. According to the latest PYMNTS data, the grocery industry’s biggest names are ahead of the game in terms of meeting customer...

Interviews & Exclusives
The Vitamin Shoppe Turns To eCommerce, Subscriptions To Supplement Its Brick-And-Mortar Business

May 21, 2018
From fitness freaks to makeup mavens, Health and Beauty shoppers are going mobile. The latest Omni Usage Index reports 44 percent of these consumers use retailer mobile apps  a far higher percentage than other retail verticals can boast. But with consumers giving retailers an average satisfaction score of just 37.9 out of 100, many merchants are seemingly missing the mark. PYMNTS examines 900-plus data points to gauge where merchants are excelling and where they’re falling behind, inside the Index.