Vto news and trends

How Amazon Is Transforming a Sensory-Based Industry Through Digital
Retail // June 21, 2023

Amazon is reportedly on track to surpass Walmart and emerge as the leading beauty retailer in the United States by 2025. But how is that so in an industry that particularly thrives on sensory experiences, personal interactions and physical treatments? Although the question is reasonable,...

Virtual Try-On Software Searches for Competitive Advantage as Big Tech Steps In
Retail // June 21, 2023

In the ever-evolving landscape of technology dominated by artificial intelligence (AI) and augmented reality (AR), numerous solution providers, including industry giant Google, are vying for supremacy.  Among them, Perfect Corp., an AR company, is making strides to carve out a market share. The driving force behind...

Interviews & Exclusives
UPP Takes an AI-Powered Approach to Optimizing Google Shopping for Merchants 

July 12, 2023
Today’s digital landscape requires retailers to bring their A-game to grabbing customers’ attention and loyalty. With the rise of eCommerce and online shopping, optimizing the customer experience has become paramount for driving revenue and staying ahead in the market. One powerful tool that has emerged is artificial intelligence (AI), particularly in the context of product […]

Virtual Try-On Software Searches for Competitive Advantage as Big Tech Steps In

June 21, 2023
In the ever-evolving landscape of technology dominated by artificial intelligence (AI) and augmented reality (AR), numerous solution providers, including industry giant Google, are vying for supremacy.  Among them, Perfect Corp., an...