Warby Parker/page/2 news and trends

Brands Launch Eclipse-Inspired Deals to Outshine Competitors

April 06, 2024
Brands Launch Eclipse-Inspired Initiatives to Overshadow Rivals
How D2C Brands Like Warby Parker Are Making Physical Stores Work
Retail // May 02, 2023

As shoppers resume their in-store experiences, brands and retailers are reassessing their selling strategies.  Retailers are seeking to enhance their interactive displays to entice more consumers, while brands are striving to establish an in-store presence to boost sales and attract fresh customers. These customers prefer...

Warby Parker Shoots for ‘Hundreds’ of New Stores
Retail // October 21, 2022

Two months after announcing plans to have more than 200 physical stores this year, online eyewear retailer Warby Parker is upping its goals. Speaking to CNBC Friday (Oct. 21), Co-founder and Co-CEO Dave Gilboa said those locations are part of “a clear path to opening...

From Budweiser to GameStop Brands Embrace Crypto and NFT Loyalty
Cryptocurrency // October 10, 2022

Starbucks made big new last month when it added an NFT component to it vast Starbucks rewards loyalty program, but it’s far from the only big brand jumping onto the growing NFT bandwagon with both feet. From Budweiser and GameStop to eyeglasses retailer Warby Parker,...

Today in the Connected Economy: Disney Outpaces Netflix in Subscriber Race
Connected Economy // August 11, 2022

Today in the connected economy, Disney’s latest earnings report shows it ahead of Netflix in terms of subscribers by just 1 million users. Also, digital eyewear company Warby Parker continues its brick-and-mortar expansion, and Tommy Hilfiger joins forces with resale platform thredUP. Disney+ Subscribers Top...

Interviews & Exclusives
How D2C Brands Like Warby Parker Are Making Physical Stores Work

May 02, 2023
As shoppers resume their in-store experiences, brands and retailers are reassessing their selling strategies.  Retailers are seeking to enhance their interactive displays to entice more consumers, while brands are striving to establish an in-store presence to boost sales and attract fresh customers. These customers prefer getting products immediately after purchase, bypassing shipping wait times and […]

New Report: Helping Retail Treasurers Navigate The Digital D2C Shift

August 24, 2020
Large, well-established companies were once seen as relatively insulated from disruptions wrought by Amazon, Netflix and other Silicon Valley giants. This was a doubtful proposition to begin with, but the...

Democratizing Orthodontia: Meet The Warby Parker Of Straight Teeth

February 09, 2018
What’s $5,000 for braces when a perfect smile is priceless? “Too much,” is the answer for many, many consumers. Sixty-five percent of U.S. residents are candidates for orthodontics, but only...

Direct To Consumer: Surviving The Digital Retail Revolution

June 20, 2017
There’s no question about it — today’s retail landscape is undergoing a digital revolution. With the online world enabling individuals to more easily start their own businesses, we’ve seen the likes...

Quick Reads
Warby Parker Shoots for ‘Hundreds’ of New Stores

October 21, 2022
Two months after announcing plans to have more than 200 physical stores this year, online eyewear retailer Warby Parker is upping its goals. Speaking to CNBC Friday (Oct. 21), Co-founder and Co-CEO Dave Gilboa said those locations are part of “a clear path to opening hundreds of stores over the next few years,” to meet […]

All Eyes on D2C Darling Warby Parker as Trading Opens Amid Wide Losses

September 29, 2021
Eyewear retailer Warby Parker’s direct listing begins trading on the New York Stock Exchange (NYSE) on Wednesday (Sept. 29) at an assigned reference price of $40 per share that could give...

Warby Parker Looks To Grow Brick-And-Mortar Footprint Before Possible IPO

July 09, 2021
Warby Parker is looking to grow its brick-and-mortar presence before a possible initial public offering (IPO). An additional three dozen locations for the direct-to-consumer (DTC) eyewear brand will open by...

Warby Parker Valued At $1.75B After New Investment

March 15, 2018
Warby Parker announced it has received a $75 million investment, led by its existing backer T. Rowe Price. This latest funding will allow the company to stay private for the...