Wpp news and trends

WPP and Stripe Partner to Develop Commerce and Payment Solutions for Brands
Retail // February 16, 2023

WPP and Stripe have partnered to develop commerce and payment solutions for brands. With this collaboration, WPP has joined the Stripe Partner Ecosystem as a consulting partner and will help their mutual clients with digital transformation, new product launches, eCommerce design and development, mobile applications,...

Today in Food Commerce: Jokr Looks to Sell NYC Business; Instacart Partners With WPP
Delivery // February 01, 2022

Today in food commerce, ultrafast grocer Jokr looks for a buyer for its New York City business, and Instacart teams up with London-based multinational advertising and communications company WPP. Plus, Starbucks sees its recovery slowed by pandemic-related challenges. Jokr’s Intention to Sell NYC Biz Reveal...

Today in the Connected Economy: Instacart Supplements Revenue With Ad Sales
Connected Economy // February 01, 2022

Today in the connected economy, Instacart tries to boost revenues by offering ad solutions to the brands using its service, while Citi and ExxonMobil expand their credit card relationship. Also, Latin American super app Rappi expands its relationship with dLocal, and Block’s purchase of Afterpay...

WPP, Instacart Team on Online Grocery Ads
Partnerships // February 01, 2022

Advertising agency WPP and online grocery platform Instacart have partnered on new advertising solutions and measurement tools for consumer-packaged goods (CPG) brands that will give clients early access to Instacart Ads products, tools and features, according to a Tuesday (Feb. 1) press release. The partnership...

Quick Reads
WPP Partners With NVIDIA to Accelerate Production of Advertising Content

May 29, 2023
WPP has partnered with NVIDIA to use artificial intelligence (AI) to accelerate the production of brand advertising content. By using NVIDIA’s Omniverse Cloud platform for connected 3D tools together with generative AI, WPP creative teams and their clients will be able to more quickly develop large volumes of images, videos, 3D product configurators and other […]

WPP and Stripe Partner to Develop Commerce and Payment Solutions for Brands

February 16, 2023
WPP and Stripe have partnered to develop commerce and payment solutions for brands. With this collaboration, WPP has joined the Stripe Partner Ecosystem as a consulting partner and will help...

WPP, Instacart Team on Online Grocery Ads

February 01, 2022
Advertising agency WPP and online grocery platform Instacart have partnered on new advertising solutions and measurement tools for consumer-packaged goods (CPG) brands that will give clients early access to Instacart...

Target Seeks To Purchase Digital Ad Firm

May 26, 2019
Target is reportedly in discussions with Triad Retail Media, the retail advertiser owned by WPP PLC, to acquire it. The Wall Street Journal, citing people familiar with the matter, reported...