Quick-service restaurant (QSR) giant Yum! Brands has partnered with Nvidia to develop and scale artificial intelligence (AI) technologies for its restaurants. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content — no additional logins...
The fast food industry is stepping up its adoption of artificial intelligence (AI) and automation, with market stalwarts including McDonald’s, Yum! Brands and Wendy’s expanding their deployment of the technology to streamline operations, improve profitability and enhance the customer experience. Get the Full Story Complete the...
In early, limited pilots of artificial intelligence (AI)-powered marketing campaigns, quick-service restaurant (QSR) company Yum Brands reportedly is seeing double-digit increases in customer engagement compared to traditional digital marketing campaigns. Get the Full Story Complete the form to unlock this article and enjoy unlimited free...
That robot voice taking your Taco Bell order isn’t just an experiment — it’s handled 2 million customer orders, showing how artificial intelligence (AI)-powered conversation has become serious business. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access...
March 05, 2025
The fast food industry is stepping up its adoption of artificial intelligence (AI) and automation, with market stalwarts including McDonald’s, Yum! Brands and Wendy’s expanding their deployment of the technology to streamline operations, improve profitability and enhance the customer experience. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access […]
November 08, 2024
That robot voice taking your Taco Bell order isn’t just an experiment — it’s handled 2 million customer orders, showing how artificial intelligence (AI)-powered conversation has become serious business. Get...
November 24, 2023
Restaurants are increasingly adopting automation, artificial intelligence (AI) and robots across all areas of operation, but these efforts are not always a surefire hit. Get the Full Story Complete the...
July 18, 2023
As consumers across the board slowly increase their engagement with restaurants’ eCommerce options, bridge millennials — those between their mid-thirties and mid-forties — are leading the pack by a long...
February 05, 2026
Yum Brands is seeing both its restaurant operators and customers benefit from the Byte by Yum technology platform the company announced in February 2025. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content — no additional logins required. yesSubscribe to our daily newsletter, PYMNTS […]
November 15, 2024
In early, limited pilots of artificial intelligence (AI)-powered marketing campaigns, quick-service restaurant (QSR) company Yum Brands reportedly is seeing double-digit increases in customer engagement compared to traditional digital marketing campaigns....
July 31, 2024
Taco Bell will add AI voice technology to hundreds of its drive-thrus by year’s end. Get the Full Story Complete the form to unlock this article and enjoy unlimited free...
May 05, 2024
Denis Montenaro, a regular McDonald’s diner, recently came to a decision. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content —...
