Zenni Optical has launched two digital tools designed to help customers find and buy glasses. A new Image Search tool lets shoppers upload a photo of frames to find a similar pair available from Zenni, while Prescription Scan reads the customer’s prescription, so they don’t...
Omnichannel commerce has been a work in progress stretching across decades. Adding digital capabilities to on-premise, brick-and-mortar activities has proven to be a hit-or-miss process. In the past, retailers used technology in a “bolt on” fashion. Websites didn’t connect fully to the brick-and-mortar settings to...
The challenge for online merchants everywhere is giving consumers many ways to pay without making the checkout page look like a NASCAR race car — and why Checkout.com’s Akin Kayim says optimizing checkouts is a big 2023 merchant priority.
Digital wallets, buy now, pay later (BNPL) and a wide range of credit cards and apps compete for space at the checkout, adding friction to the point of sale. Frustrating checkout processes and requirements for personal information are causing the most friction. On the flip...
June 04, 2024
The very nature of commerce itself is changing. We’re no longer doing everything online, and the post-pandemic economy demands that a broad — and growing — range of payments options be on offer, no matter where consumers are shopping. The payments modalities and data analytics on the payments consumers prefer to use are especially critical […]
March 31, 2023
Omnichannel commerce has been a work in progress stretching across decades. Adding digital capabilities to on-premise, brick-and-mortar activities has proven to be a hit-or-miss process. In the past, retailers used...
March 03, 2023
Digital wallets, buy now, pay later (BNPL) and a wide range of credit cards and apps compete for space at the checkout, adding friction to the point of sale. Frustrating...
September 16, 2022
If you just scanned headlines or social media posts, it’d be easy to think that the digital transformation was halfway done shifting our entire lives online. But truth be told,...
May 10, 2023
Zenni Optical has launched two digital tools designed to help customers find and buy glasses. A new Image Search tool lets shoppers upload a photo of frames to find a similar pair available from Zenni, while Prescription Scan reads the customer’s prescription, so they don’t have to enter the details themselves, the online retailer of […]